Strategy in a Day
Strategy does not need to take six months.
One focused working day with your leadership team.
Cut through competing ideas.
Make the choices that matter.
Identify your next meaningful moves.
Cut through competing ideas.
Make the choices that matter.
Identify your next meaningful moves.
Use the day to sharpen your
Business or growth strategy
Go-to-market approach
Sales and marketing focus
Customer positioning
Strategic priorities
You leave with clear choices, explicit priorities, immediate actions and the assumptions you need to test next.
1DAY
Who this is for
For leadership teams who need to make the call together, and own it afterwards.
Owner-led companies at a growth or investment point.
Technology and software companies rethinking how they compete, or who they sell to.
Business units inside larger organizations that need a strategy of their own.
Teams building a plan that a board, lender or investor needs to believe.
Any size. In person or virtual, your choice.
Sound
familiar?
01
Everyone nods at the same goal, then runs a different version of it. Sales, delivery and leadership each have their own.
02
A big move is coming, and the plan rests on assumptions nobody has tested.
03
Nobody can say what you lead with. Cheapest, best, most responsive. You’re trying to be all three.
04
Every opportunity looks good, and none has been ruled out.
05
Decisions get talked to death. Meetings end with more analysis requested and no call made.
How the day works
Get your bearings. Read the ground. Choose where to step next.
Some focused prep. One working day. A plan you keep using.
01
Before the day
Each leader answers a short set of questions on their own. Questions like:
- What does success look like, in concrete terms, two years from now?
- What keeps you up at night about getting there?
- Who are your best customers, and why do they choose you?
- What decisions keep coming back, over and over?
02
The day itself
One focused day, in person or virtual.
Your leadership team works through where you are going, why you will win, and what comes first.
You separate what you know from what you are assuming.
Decisions get made in the room. Before anyone leaves, next steps have owners.
Your leadership team works through where you are going, why you will win, and what comes first.
You separate what you know from what you are assuming.
Decisions get made in the room. Before anyone leaves, next steps have owners.
03
After the day
Julie drafts a one-page summary of what you decided.
Your team refines it together.
You also get guidance on keeping it current.
Your team refines it together.
You also get guidance on keeping it current.
What you leave with
Four things your team can act on the next morning.
01
Clear choices
How you compete, who you are for, and what you are deliberately saying no to.
02
Explicit priorities
The few that matter most. What you focus on now, and what you park until later.
03
Immediate actions
Next steps with owners, decided in the room.
04
Assumptions to test next
What your plan depends on, and the evidence you need before you bet on it.
All of it captured in a one-page summary your whole team already understands, because they built it.
Proof it works
What it looks like in practice
A Canadian manufacturer planning a major investment used the day to agree on where they wanted to be in two years, name the assumptions the plan depended on, and draw a firm line on what would wait until the core business was proven.
A Canadian manufacturer whose sales and marketing were pulling in different directions left with one priority market, a clear picture of who actually makes the buying decision, and decisions on the roles needed to reach them.
A technology company that had grown by customizing for every client chose to compete on product instead, and left with a clear customer profile and a staged path for how customers grow with them.
What
happens after
Strategy is not something you finish. It is something you keep doing.
The day gives you the plan, and a way to keep it current.
Some teams run with it on their own, using the one-page summary and the questions for their next business meeting.
Others want follow-through: check-ins over the first 90 days, a quarterly review, or deeper work across the organization as the strategy moves into execution.
Strategy in a Day is built to stand on its own. For many clients, it is also where a longer relationship starts.
Bring the competing ideas. Leave with the choices made.
One focused day.
Clear choices, explicit priorities, immediate actions, and the assumptions to test next.
Book a call to talk through what your team is facing.
Clear choices, explicit priorities, immediate actions, and the assumptions to test next.
Book a call to talk through what your team is facing.
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